Everything You Need to Know About Exploring European Christmas Markets
- Jenny Carson

- Nov 19, 2024
- 4 min read
Are you ready to dive into the enchanting world of European Christmas markets this holiday season? From sipping mulled wine under twinkling lights to exploring centuries-old traditions, European Christmas markets are filled with magic. This guide will walk you through everything you need to know for an unforgettable experience. Plus, if you’re dreaming of visiting multiple markets, check out our last-minute Viking River Cruise special – the perfect way to see several markets in one incredible trip!

Why Visit European Christmas Markets?
European Christmas markets bring the season to life with stunning decorations, handcrafted gifts, and culinary delights that make the colder months glow. From Germany to Austria, France, and beyond, these markets showcase local craftsmanship, traditional foods, and festive lights that transport visitors to a winter wonderland.
Top Reasons to Go:
Unforgettable Atmosphere: Immerse yourself in festive decorations, garlands, and holiday music.
Unique Shopping: Find handmade ornaments, artisanal foods, and one-of-a-kind gifts.
Delicious Treats: Savor local flavors like sausages, gingerbread, and hot mulled wine.
Where to Find the Best Christmas Markets in Europe
Here are some iconic markets and what makes each special.
1. Strasbourg, France – The Capital of Christmas
With over 300 wooden chalets, Strasbourg’s market is a must-see. The towering Christmas tree, lights, and unique decorations make it unforgettable. Tip: Don’t miss the nearby market in Colmar for a scenic day trip.
2. Cologne, Germany – Classic German Charm
Set against the stunning Cologne Cathedral, this market features “The Market of Hearts” and live music. Enjoy local treats like potato pancakes and save your mug as a keepsake.
3. Vienna, Austria – Historic Elegance
Vienna’s Christmas market at City Hall and Stephansplatz boasts a romantic ambiance with Austrian treats like Krapfen (jam-filled doughnuts) and Germknödel (spiced jam dumplings).
4. Tallinn, Estonia – Medieval Magic
With its Old Town charm and likely snowfall, Tallinn’s market feels like a winter fairytale. Try local mulled wine, handmade gingerbread, and shop for traditional Estonian crafts.
Food and Drink to Try at European Christmas Markets
A visit to a European Christmas market isn’t complete without sampling the local cuisine. Here are some festive favorites:
Glühwein (Mulled Wine): Warm, spiced, and delicious, this is a Christmas market classic.
Potato Pancakes & Rösti: Crispy and comforting, often served with cheese or applesauce.
Raclette: Melted cheese served over potatoes or bread – the ultimate winter comfort food.
Gingerbread (Lebkuchen): Enjoy it as a snack or as a beautifully decorated ornament.
Roasted Chestnuts & Candied Nuts: The scent alone will draw you in!
Planning Your Trip to European Christmas Markets
When to Go
Most markets start mid-November and run until Christmas Eve, with some extending into early January. The ideal time to visit is a weekday afternoon to enjoy the atmosphere without the weekend crowds.
Tips for a Successful Market Experience
Dress Warmly: Layers are essential for strolling in chilly weather.
Bring Cash: Although more vendors are accepting cards, cash is still king for small purchases.
Use a “Reconnaissance Loop”: Take a quick loop around to see everything first, then make your purchases.
Watch for Pickpockets: Keep valuables secure, especially in crowded areas.
Collectable Mugs: Most markets serve mulled wine in special mugs. You can keep the mug for a small deposit – a perfect souvenir!
Where to Stay Near Europe’s Best Christmas Markets
For a memorable stay, consider these hotels that blend proximity and festive ambiance:
Strasbourg: Hôtel Les Haras – A chic, quiet stay near the bustling market area.
Cologne: Legend Hotel Cologne – Just steps from the cathedral, with charming holiday touches.
Vienna: Hotel Imperial – A luxurious choice, perfectly located for Vienna’s festive attractions.
Last-Minute Viking River Cruise Special
For those looking to visit multiple markets with ease, our Viking Christmas Market Cruise special offers a seamless way to enjoy the best of Europe’s holiday markets. With stops in Strasbourg, Vienna, and Cologne, you’ll explore top Christmas destinations without the hassle of travel logistics. Indulge in festive treats, shop local treasures, and return to the comfort of your cruise each evening. Contact us today for exclusive rates and availability on this limited-time offer!
FAQ: European Christmas Markets
What is the oldest Christmas market in Europe?
The Dresden Striezelmarkt in Germany dates back to 1434 and is often regarded as the oldest continuously running Christmas market in Europe.
Which market is the largest?
The market in Vienna, Austria, is one of the largest, with over 100 stalls at the main City Hall location alone. Cologne and Nuremberg are also known for their size and popularity.
Can I use credit cards at Christmas markets?
Some vendors accept credit cards, but it’s wise to carry cash for smaller purchases, food, and souvenirs.
Are Christmas markets family-friendly?
Yes! Many markets offer family activities, like carousels, kid-friendly performances, and visits with Santa.
When is the best time to visit for smaller crowds?
Weekdays, especially early afternoons, are ideal for avoiding heavy crowds while still enjoying the market’s atmosphere.
Do Christmas markets charge entry fees?
Most markets are free to enter, though certain indoor or castle markets may have a small fee. Some rides and performances may also charge separate fees.
Wrap Up Your Christmas Market Adventure
Whether you’re hunting for unique gifts or simply soaking up the festive atmosphere, Europe’s Christmas markets are sure to make your holiday season memorable. Ready to start planning? Contact us today for your complimentary consultation and to learn more about our Viking Cruise special.


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